Shopify reward programs that launch faster and scale bigger.
Extole's Shopify integration powers referral, reward, and advocacy programs for Shopify Enterprise and Shopify Plus brands.



Our platform is trusted by leading Shopify brands building personalized referral programs across every channel.








Multi-store and localized
Extole supports Shopify enterprise stores operating across regions, borders, and brand portfolios.

Crafted for Plus, Hydrogen, and Enterprise
Extole installs easily from the Shopify App Store. Marketing teams can launch independently, or engineering teams can extend with custom builds.

Customize with developer-ready infrastructure
With Extole’s extensible Shopify integration, we provide the developer-friendly tools your engineering team needs to create customized experiences in fewer engineering cycles.

Bankable rewards that keep shoppers engaged
Let customers accumulate value over time across actions like referrals, reviews, and repeat purchases, then redeem on their own terms.

Launch referral, advocacy, loyalty, and incentive programs from a single platform, all integrated with Shopify Plus.
Refer-a-Friend Programs
Turn more customers into advocates with referral experiences that track accurately and apply rewards seamlessly at checkout.
Drop-a-Hint Programs
Let shoppers share specific products and gift ideas with friends and family, expanding reach with higher conversion rates.
Reward for Action Programs
Incentivize behaviors beyond purchases: account creation, email/SMS opt-in, social shares, engagement, repeat purchases.
Welcome Offer Programs
Deliver targeted first-purchase incentives based on acquisition source or campaign, automatically applied at checkout.
Ollie's Shopify Referrals: 2.3x the Industry
Ollie used Extole’s Shopify integration to replace a manual, hard-to-scale referral program with one that runs itself and outperforms competitors.
- In-app CTAs: Adding Extole-powered prompts to their mobile app became the program’s top share drivers.

Frequently Asked Questions
How do I add a referral program to my Shopify store?
Install the Extole app from the Shopify App Store, connect your Extole account using your branded program domain and access token, and place CTAs using Shopify’s Theme Editor. Then, use Extole’s Checkout Extension and Shopify webhooks to automatically promote and track referrals on your Shopify Plus checkout pages.
Do I need a developer to set up a Shopify referral program?
No. Extole’s Shopify Plus app lets marketing teams configure CTAs, checkout extensions, and rewards directly in Shopify’s admin—no code required. For custom implementations, Extole also offers REST APIs, a JavaScript SDK, and mobile SDKs; however, you will likely need a developer for these.
Can I add a referral program to my Shopify checkout?
Yes. Extole’s Checkout Extension places referral prompts on Thank You and Order Status pages.
Does Extole work with multiple Shopify stores?
Yes. A single Extole account supports multiple Shopify storefronts. You can create separate programs, reward suppliers, and checkout extensions for each store—for example, managing US and UK storefronts with distinct campaigns, currencies, and localized rewards.
How does Extole handle referral tracking and attribution on Shopify?
Extole’s conversion pixel installs automatically with the app—no manual implementation. The platform tracks key events and conversions and supports webhook notifications for Order Created, Fulfilled, and Canceled events. It works alongside existing tracking setups and is compatible with cookie consent platforms like OneTrust.