Design complete referral journeys with Flow Builder.

Create personalized customer journey flows that maximize engagement and revenue.

Advocate portion of a referral flow showing placement rules
Friend portion of a referral flow showing participation rules.A referral reward offer with the title Give $20, Get $20

Drag and Drop Program Flows

Drive growth with referral programs triggered by customer behavior and data. Build targeted campaigns that resonate with friends and advocates.

Complete Journeys

Seamlessly connect creative – onsite, in app, email – within a single flow. Visually tie in business events, rules, rewards, emails, promotions, and experiences for even complex programs involving three people.

Pre-Built Templates

Launch effective programs quickly with pre-built flow templates. Quick to set up, manage, and optimize campaigns with minimal technical effort.

Triggered Events & Creative

Leverage real-time events to build complex flows that include triggered events, rewards, and creative. Drag and drop builder makes programs delightful to manage.

A/B Testing and Burst Rewards

Continuously improve your flows and your results with A/B testing and dynamic rewards. Track key metrics and refine your flows for maximum impact.

Take a tour and see how Flow Builder works.

Advocate and friend referral flow on the Flow Builder canvas

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Flow Builder: A faster, better way to create and edit programs.

Visualize and manage your Extole campaign from a central canvas, making it easier than ever to launch and edit programs, rewards, and audiences.

Connected dashboards.

Gain immediate insight with real-time analytics based on the steps in your journey flows. Take the work (and guesswork) out of reporting and analysis.

Graph charting a referral campaign

Extole unlocks the full potential of your offer, loyalty, and referral programs. Find out how.